2021 Media Kit


  • 25,150 Total Subscribers

Print Specifications

Type of Binding

Saddle stitched

Run of Journal Page Sizes

Non-Bleed Size Bleed Size
Width Height Width Height
Full page: 8 1/4" x 10 7/8" 8 1/2" x 11 1/8"
1/2 page horizontal: 8 1/4" x 5 1/4" 8 1/2" x 5 1/2"
1/2 page vertical: 4" x 10 7/8" 4 1/4" x 11 1/8"

Submission of Ads

We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300 dpi for half tone times, 600 dpi for images containing pictures and text, 1200 dpi for line art). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.

Insert Requirements

  • Acceptance: A sample of insert must be sent to the Advertising Coordinator for approval.
  • Specifications: Inserts should not measure greater then .004 mic. In thickness with a variance not greater than plus or minus 5%.
  • Quantity: 32,500
  • Packing Instructions: Carton packing preferred with quantity, publication and issue date clearly indicated.
  • Shipping Address: Curtis1000, 5601 East River Road, Fridley, MN 55432 Attn: Ken Anderson

Disposition of Materials

Material, other than inserts, will be held one year from date of last insertion and then destroyed unless specifically instructed otherwise. Excess inserts will not be held after binding unless requested in writing.

Cover Tips

Specifications: 8" x 6.5". Safety: Allow 1/4" from trim on all sides. Paper stock: 100# gloss text. Jogs: to foot. Due Date: 5 weeks prior to issue date. A sample of insert must be sent to the Advertising Coordinator for approval 3 weeks prior to due date.