2026 Media Kit

Retina

Media Kit

Download rates, dates, and contact information for advertising, recruitment and content solutions.

Download Kit

  • 726 Total Subscribers
  • 132,931 Ophthalmology / Optometry Specialty Average Monthly Visits

Run of Book Rates

Rates apply to inclusion in Print issues. All B/W (PI) rates are for pages that run in conjunction with Full Page color ad units.

Volume Full Page Color Full Page B/W (PI) 1/2 Page Color 1/2 Page B/W (PI)
1x $6,980 $3,920 $5,645 $2,585
3x $6,865 $3,805 $5,570 $2,510
6x $6,750 $3,690 $5,495 $2,435
12x $6,645 $3,585 $5,425 $2,365
24x $6,540 $3,480 $5,355 $2,295
36x $6,440 $3,380 $5,290 $2,230

Cover and Preferred Position Rates

  • Cover 2: 35% of earned B/W (PI) page rate
  • Cover 3: 25% of earned B/W (PI) page rate
  • Cover 4: 50% of earned B/W (PI) page rate
  • Other Preferred Positions: 25% of earned B/W (PI) page rate

Insert Rates

  • 2-page: 2.5 times earned B/W (PI) page rate
  • 4-page: 4.5 times earned B/W (PI) page rate
  • 8-page: 8.5 times earned B/W (PI) page rate

Agency Commission

15% agency discount should be applied. All prices shown as gross.

Career & Events Section Rates

Rates apply to inclusion in Print issues. All rates include free color. Contact your Sales Representative for volume discounts.

Full Page 1/2 Page 1/4 Page 1/8 Page
$5,885 $4,015 $2,665 $1,735

Agency Commission

15% agency discount should be applied. All prices shown as gross.

Digital Rates

Please contact your Sales Representative for digital rates and availability.

Note: All digital quotes are net; agency commission not applicable.

Reprints Rates

Print and digital reprints are available. Contact your Sales Representative for pricing.